Introduction to Economics and Investment Fundamentals


This course is essential for business owners and managers. With globalization and rapidly changing market conditions, many organizations fail due to their shortcomings in detecting and acting upon economical changes.

This course is designed for managers and business owners who are willing to look at the bigger picture of the factors that affect local & international markets. It will help you understand what causes these economical changes, assess risk, and how to measure performance.


*This course is eligible for student financial support. Fill the application to apply and a registration officer will contact you. 



Economics is the social science that deals with the production, distribution, and consumption of goods and services. In simple terms, society has limited or scarce resources and the subject of economics looks at the ways in which individuals and society choose to use these scarce resources.

This course explores the fundamentals of economics, as they relate to knowledge that is valuable to your role as a businessperson.

What Will I Learn?

  • Demonstrate and apply a solid comprehension of economic fundamentals relative to inflation, interest rates, and interest yield curves.
  • Explain the concepts and principles associated with monetary policy, fiscal policy, business cycles, and economic indicators.
  • Identify, explain, and apply in-depth knowledge of the different types of investment risk.
  • Demonstrate a solid comprehension and working knowledge of risk measurement through the concepts of standard deviation and beta.
  • Explain and apply benchmarks relative to the measurement of portfolio performance and demonstrate comprehension of time and dollar-weighted returns.
  • Demonstrate a working knowledge of the characteristics, principles, and concepts of the efficient market hypothesis as well as the correlation of asset classes.

Target Audience

  • Entrepreneurs.
  • Business owners.
  • Investors.
  • Stock traders.
  • Managers.

Material Includes

  • Live class.
  • Recorded sessions.
  • Videos.
  • Articles.


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